Yoast SEO

Descrição

Yoast SEO: the #1 WordPress SEO plugin

Need some help with your search engine optimization? Need an SEO plugin that helps you reach for the stars? Yoast SEO is the original WordPress SEO plugin since 2008. It is the favorite tool of millions of users, ranging from the bakery around the corner to some of the most popular sites on the planet. With Yoast SEO, you get a solid toolset that helps you aim for that number one spot in the search results. Yoast: SEO for everyone.

Yoast SEO does everything in its power to please both visitors and search engine spiders. How? Below you’ll find a small sampling of the powers of Yoast SEO:

Taking care of your WordPress SEO

  • The most advanced XML Sitemaps functionality at the push of a button.
  • Full control over site breadcrumbs: add a piece of code and you’re good to go.
  • Set canonical URLs to avoid duplicate content. Never have to worry about Google penalties again.
  • Title and meta description templating for better branding and consistent snippets in the search results.
  • [Premium] Expand Yoast SEO with the News SEO, Video SEO, Local SEO and WooCommerce SEO extensions.
  • [Premium] Need help? Yoast SEO Premium users get 1 year free access to our awesome support team.

Note: some features are Premium. Which means you need Yoast SEO Premium to unlock those features. You can get Yoast SEO Premium here!

Write killer content with Yoast SEO

  • Content & SEO analysis: Invaluable tools to write SEO-friendly texts.
  • The snippet preview shows you how your post or page will look in the search results – even on mobile. Yoast SEO Premium even has social media previews!
  • [Premium] The Insights tool shows you what your text focuses on so you can keep your article in line with your keywords.
  • [Premium] Multiple focus keywords: Optimize your article for synonyms and related keywords.
  • [Premium] Automatic internal linking suggestions: write your article and get automatic suggested posts to link to.

Keep your site in perfect shape

  • Yoast SEO tunes the engine of your site so you can work on creating great content.
  • Our cornerstone content and internal linking features help you optimize your site structure in a breeze.
  • Integrates with Google Search Console: See how your site performs in the search engines and fix crawl errors.
  • Manage SEO roles: Give your colleagues access to specific sections of the Yoast SEO plugin.
  • Bulk editor: Make large-scale edits to your site.
  • [Premium] Social previews to manage the way your page is shared on social networks like Facebook and Twitter.
  • [Premium] Redirect manager: It keeps your site healthy by easily redirecting errors from Google Search Console, deleted pages and changed URLs.

Premium support

The Yoast team does not always provide active support for the Yoast SEO plugin on the WordPress.org forums, as we prioritize our email support. One-on-one email support is available to people who bought Yoast SEO Premium only.

Note that the Yoast SEO Premium also has several extra features too, including the option to have multiple focus keywords, internal linking suggestions, cornerstone content checks and a redirect manager, so it is well worth your investment!

You should also check out the Yoast Local SEO, Yoast News SEO and Yoast Video SEO extensions to Yoast SEO. They work with the free version of Yoast SEO already, and these premium extensions of course come with support too.

Bug reports

Bug reports for Yoast SEO are welcomed on GitHub. Please note GitHub is not a support forum, and issues that aren’t properly qualified as bugs will be closed.

Leitura Adicional

For more info on search engine optimization, check out the following:

De dentro do WordPress

  1. Visite ‘Plugins > Adicionar novo’
  2. Procure por ‘Yoast SEO’
  3. Ative o Yoast SEO na sua página de plugins.
  4. Vá para a “pós-ativação” abaixo.

Manualmente

  1. Carregar a pasta wordpress-seo para o diretório /wp-content/plugins/
  2. Ativar o plugin Yoast SEO pelo menu de “Plugins” no WordPress
  3. Vá para a “pós-ativação” abaixo.

Após a ativação

  1. Você deveria ver (uma dica para começar) o assistente de configuração do Yoast SEO.
  2. Passe pelo assistente de configuração e configure o plugin para o seu site.
  3. Tudo pronto!

Imagens de tela

  • A caixa de informação geral do plugin Yoast SEO. Você vai ver isso na edição de páginas, posts e tipos personalizados de posts.
  • Exemplo do recurso de análise de SEO.
  • Exemplo de funcionamento da análise de legibilidade.
  • Overview of site-wide SEO problems and possible improvements.
  • Control over which features you want to use.
  • Importe facilmente dados de outros plugins de SEO como All In One SEO pack, HeadSpace2 SEO e wpSEO.de.

FAQ

You’ll find answers to many of your questions on kb.yoast.com.

Avaliações

Excellent plugin

Super plugin facile d’emploi et très efficace vraiment je le recommande vivement! Un grand bravo aux concepteurs!

Extremely Expensive !!!

your price has been increased a lot from $186 for 20 domains – almost 1000% !!
I think you should give your loyal customers the price they pay and they were the ones who originally supported your business to grow.

There are a lot of other options now with much cheaper prices.

Leia todas as 21.468 avaliações

Contribuidores e desenvolvedores

“Yoast SEO” é um software com código aberto. As seguintes pessoas contribuíram para este plugin.

Contribuidores

“Yoast SEO” foi traduzido para 36 localidades. Obrigado aos tradutores por suas contribuições.

Traduzir “Yoast SEO” para o seu idioma.

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Registro de alterações

7.8.0

Release Date: July 10th, 2018

Enhancements:
* Improves the way that the OpenGraph is determined for front pages, especially in the case of static front pages.
* Adds links to relevant articles to all SEO assessments.
* Adds Flesch Reading Ease assessment for French.
* Adds Flesch Reading Ease assessment for Spanish.
* Adds passive voice assessment for Italian.

Bugfixes:
* Fixes a bug where images from password protected posts could potentially end up in OpenGraph image tags.
* Fixes a bug where very old notifications could not be be dismissed or restored.
* Fixes a bug where the Insert snippet variable button alignment was incorrect.
* Fixes a bug where the snippet variables had a different label in the Search Appearance settings compared to the snippet variables when writing a post, pages and taxonomies.
* Fixes a bug where instances of the same keyword with different kinds of apostrophes (e.g., brain’s and brain’s) were not recognized as the same. This affects the following assessments: keyword in meta description, keyword in subheading, keyword in first paragraph, keyword in title and keyword in URL.
* Fixes a bug where the custom set breadcrumb title for the WooCommerce Shop page wasn’t used.

Other:
* Adds a reminder message to create a redirect if a user deletes a category or tag.
* Removes a banner spot in the admin.

7.7.3

Release Date: July 2nd, 2018

Bugfixes:
* Disables WordPress’ automatic conversion of emoji to images on every page where the snippet editor is present. This conversion is not compatible with React or content editable fields and broke the snippet editor.
* Fixes text directionality for the title and description fields in the snippet editor for right-to-left languages.
* Fixes a bug where the snippet title and description values were saved to the database if they did match the post-type template.

7.7.2

Release Date: June 29th, 2018

Bugfixes:
* Fixes a bug where the snippet variables selection is hidden behind the WordPress menu when using a right-to-left language.
* Fixes styling in the snippet preview when using a right-to-left language.
* Fixes a bug where the ‘insert snippet variable’ button placement was inconsistent.
* Migrates WooCommerce Product archive settings to the Shop page, if present and not already set on the Shop page.

7.7.1

Release Date: June 27th, 2018

Bugfixes:
* Fixes a bug where disabling the post_format archive would result in it actually being enabled and vice versa.
* Fixes an issue where all replacement variables were being displayed instead of the recommended ones.

Other:
* Restores currentyear as a snippet variable.

7.7.0

Release Date: June 26th, 2018

Enhancements:
* Implements the snippet preview in React. This brings an improved user experience regarding the snippet variables, making it easier to use and discover them.
* Implements the improved snippet variables on the search appearance settings pages.
* Adds an inserter to the title and metadescription fields to make it easier to insert a snippet variable.
* Improves the mobile snippet preview to match the Google mobile search results more closely.
* Changes the behavior of the meta description preview when there is no handwritten meta description. We no longer mimic Google by showing a part of your content, but explain what Google does instead.
* Sends the user to the proper control in the customizer when clicking the link in the “You still have the default WordPress tagline […]” warning message.
* Adds a wpseo_attachment_redirect_url filter to allow changing of the target redirection URL for attachments. This may be necessary to restore the redirect to the parent post. Props to cawa-93.
* Adds recommended snippet variables for templates depending on the context.
* Adds a wpseo_recommended_replace_vars filter to allow adding or altering the recommended snippet variables.
* Adds support for JSON-LD breadcrumbs. Props to teolaz
* Improves the lists of French transition words, stopwords, and function words, props to Laurent-1971.
* Improves the assessment that checks the use of subheadings so that it always returns relevant feedback to the user.
* Adds a notification when a post is removed.
* Overhauls the Content Types section under SEO -> Search Appearance by sectioning the post types and allowing users to collapse them. This is especially handy when you have a lot of custom post types.
* Updates the ‘snippet variables tab’ of the Help Center to have the new names.

Bugfixes:
* Fixes a bug where a PHP notice would be triggered when the opcache.restrict_api directive was enabled.
* Fixes a bug where restricting SEO setting access to network admins only on a multisite, would still allow regular admins to have access to SEO settings.
* Fixes a bug where dismissing notifications on a single site in a multisite environment, would result in the notification being dismissed on all sites.
* Fixes a bug where the attachment URL would redirect to wp-admin if the attachment was located on a different Site URL domain.
* Fixes a bug where MySQL would throw a “Duplicate entry ‘X'” error into the error log when attempting to upsert a record in the database.
* Fixes a performance problem where the selecting a fallback Open Graph image would collect the filename for all the images in the content. This has been changed to detecting if an image is usable per image and stopping when a usable image is found.
* Fixes a bug where the term title snippet variable would be replaced by ‘undefined’ instead of an empty string on posts and pages.
* Fixes a bug where PHP notices got triggered on archive pages when %%pt_single%% and/or %%pt_plural%% are used in a template.
* Fixes a bug where the configured separator wasn’t used in the title template fallback that’s being used when no title template has been set.

Deprecated:
* Deprecates the following snippet variables: %%userid%%, %%currenttime%%, %%currentdate%%, %%currentday%%, %%currentmonth%%, %%currentyear%%.

Other:
* Changes the timing on which the capability filter is run to better time when notifications should be initialized.
* Adds X-Redirect-By header to all redirects, making the origin of redirects much easier to debug.

Earlier versions

For the changelog of earlier versions, please refer to https://yoa.st/yoast-seo-changelog