Title: Spss12 A/B Lite Testing
Author: Serg P
Published: <strong>24 junho, 2026</strong>
Last modified: 26 junho, 2026

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![](https://s.w.org/plugins/geopattern-icon/spss12-ab-lite-testing.svg)

# Spss12 A/B Lite Testing

 Por [Serg P](https://profiles.wordpress.org/spss12/)

[Baixar](https://downloads.wordpress.org/plugin/spss12-ab-lite-testing.2.3.14.zip)

 * [Detalhes](https://br.wordpress.org/plugins/spss12-ab-lite-testing/#description)
 * [Avaliações](https://br.wordpress.org/plugins/spss12-ab-lite-testing/#reviews)
 *  [Instalação](https://br.wordpress.org/plugins/spss12-ab-lite-testing/#installation)
 * [Desenvolvimento](https://br.wordpress.org/plugins/spss12-ab-lite-testing/#developers)

 [Suporte](https://wordpress.org/support/plugin/spss12-ab-lite-testing/)

## Descrição

Lightweight A/B testing for WordPress without external analytics services. Test 
headlines and content variations directly on your site, track conversions, and compare
results with a simple workflow inspired by Google Optimize.

**Why use Spss12 A/B Lite Testing?**

 * **Privacy-Friendly** — Experiment data stays on your own server instead of being
   sent to a third-party SaaS platform.
 * **No External SaaS Requests** — Runs directly inside WordPress without relying
   on third-party A/B testing platforms.
 * **Developer-Friendly & Extensible** — Includes a robust native REST API
 * **Lightweight and WordPress-native** — Designed specifically for WordPress. Works
   seamlessly with standard themes and plugins out of the box.

**Features**

 * **Experiments** — Create and manage A/B tests with traffic distribution and goals.
 * **Two experiment types**
    - _Content_ — Insert the shortcode `[ab_lite placement="your-placement-key"]`
      where you want tested content. For a running experiment that matches that 
      placement, the plugin picks a variant, records a view (when applicable), and
      outputs that variant’s body.
    - _Headline_ — On singular posts or pages (and similar), if a running headline
      experiment is tied to that post and type, the visible title is replaced with
      the assigned variant’s label for that session.
 * **Assignment** — Each visitor gets a stable session identifier.
 * **Targeting** — Target experiments by post type, URL, device, or user state.
 * **Goals and events** — Goal types include views, clicks, conversions, and orders.
 * **Statistics** — Track views, clicks, conversions, and experiment performance.
 * **Admin** — An **A/B Experiments** screen in the WordPress admin is used to manage
   tests and view stats.
 * **REST API** — Manage experiments programmatically through the WordPress REST
   API.
 * **Extensible** — Includes WordPress hooks and filters for developers.

### Quick Start

Create a new content experiment in A/B Experiments with cta “homepage-hero”.
 Add
two variants. Insert the shortcode into your content:

[ab_lite placement=”homepage-hero”]

Start the experiment and track results from the admin dashboard.

### Roadmap

 * WooCommerce conversion goals
 * Advanced targeting
 * Improved reporting
 * Additional experiment types

## Instalação

 1. Install and activate the plugin.
 2. Open A/B Experiments in the WordPress admin.
 3. Create your first experiment and variants.
 4. Insert the shortcode into your content.
 5. Start the experiment and track results.

## Perguntas frequentes

### Where are experiments stored?

Experiments, variants, assignments, events, and aggregated stats live in custom 
tables created on activation (prefix `ab_lite_` under your WordPress table prefix).

### Do I need a separate analytics service?

The plugin records assignments and events in your database. You can still use external
analytics; the front-end script is intended to work with the plugin’s AJAX endpoints
for event delivery.

### Does the plugin send data to external services?

No. Experiment assignments and tracking data stay inside your WordPress installation.
So you can manage or remove stored experiment data directly from your db.

## Avaliações

Não há avaliações para este plugin.

## Colaboradores e desenvolvedores

“Spss12 A/B Lite Testing” é um programa de código aberto. As seguintes pessoas contribuíram
para este plugin.

Colaboradores

 *   [ Serg P ](https://profiles.wordpress.org/spss12/)

[Traduzir o “Spss12 A/B Lite Testing” para seu idioma.](https://translate.wordpress.org/projects/wp-plugins/spss12-ab-lite-testing)

### Interessado no desenvolvimento?

[Navegue pelo código](https://plugins.trac.wordpress.org/browser/spss12-ab-lite-testing/),
consulte o [repositório SVN](https://plugins.svn.wordpress.org/spss12-ab-lite-testing/)
ou assine o [registro de desenvolvimento](https://plugins.trac.wordpress.org/log/spss12-ab-lite-testing/)
por [RSS](https://plugins.trac.wordpress.org/log/spss12-ab-lite-testing/?limit=100&mode=stop_on_copy&format=rss).

## Meta

 *  Versão **2.3.14**
 *  Última atualização **4 meses atrás**
 *  Instalações ativas **Menos de 10**
 *  Versão do WordPress ** 5.5 ou superior **
 *  Testado até **7.0.7**
 *  Versão do PHP ** 8.0 ou superior **
 *  Idioma
 * [English (US)](https://wordpress.org/plugins/spss12-ab-lite-testing/)
 * Tags
 * [a b test](https://br.wordpress.org/plugins/tags/a-b-test/)[a/b testing](https://br.wordpress.org/plugins/tags/ab-testing/)
   [marketing](https://br.wordpress.org/plugins/tags/marketing/)
 *  [Visualização avançada](https://br.wordpress.org/plugins/spss12-ab-lite-testing/advanced/)

## Classificações

Ainda não foi enviada nenhuma avaliação.

[Sua avaliação](https://wordpress.org/support/plugin/spss12-ab-lite-testing/reviews/#new-post)

[Ver todas avaliações](https://wordpress.org/support/plugin/spss12-ab-lite-testing/reviews/)

## Colaboradores

 *   [ Serg P ](https://profiles.wordpress.org/spss12/)

## Suporte

Tem algo a dizer? Precisa de ajuda?

 [Ver fórum de suporte](https://wordpress.org/support/plugin/spss12-ab-lite-testing/)