Title: Dashboard and Analytics for WooCommerce
Author: bnyamesa
Published: <strong>16 abril, 2025</strong>
Last modified: 5 outubro, 2026

---

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# Dashboard and Analytics for WooCommerce

 Por [bnyamesa](https://profiles.wordpress.org/bnyamesa/)

[Baixar](https://downloads.wordpress.org/plugin/dashboard-and-analytics-for-woocommerce.2.0.1.zip)

 * [Detalhes](https://br.wordpress.org/plugins/dashboard-and-analytics-for-woocommerce/#description)
 * [Avaliações](https://br.wordpress.org/plugins/dashboard-and-analytics-for-woocommerce/#reviews)
 *  [Instalação](https://br.wordpress.org/plugins/dashboard-and-analytics-for-woocommerce/#installation)
 * [Desenvolvimento](https://br.wordpress.org/plugins/dashboard-and-analytics-for-woocommerce/#developers)

 [Suporte](https://wordpress.org/support/plugin/dashboard-and-analytics-for-woocommerce/)

## Descrição

[Upgrade to Pro – from $6/month](https://finachub.com/dashboard-and-analytics-for-woo-commerce/)
| [Live Demo](https://finachub.com/live-demo/)

**Stop flying blind. Know exactly what is happening in your store.**

WooCommerce has basic reports, but finding answers like “which products are performing
best?” or “what is my average order value this week?” requires digging through multiple
screens. This plugin puts the most important answers on one screen, updated automatically.

**What you get for free:**

 * **Revenue at a glance:** Total Sales, Net Sales, Total Orders, and Product counts
   for any date range (up to 30 days)
 * **Sales Over Time chart:** See daily, weekly, or monthly trends so you spot seasonality
   and spikes instantly
 * **Top Selling Products:** Know which products drive your revenue so you can stock
   and promote them better
 * **Popular Categories:** See which product categories generate the most income
 * **Order Status breakdown:** See processing, completed, refunded, and cancelled
   orders at a glance
 * **Average Order Value chart:** Daily AOV trend with comparison vs the previous
   period (Pro shows AOV by product category)
 * **Refund Rate chart:** See what percentage of your orders are refunded (Pro shows
   which products drive refunds)
 * **Orders by Day of Week:** Find your busiest selling day so you know when to 
   run promotions (Pro adds revenue per day)
 * **Top Locations:** Top countries by order count (Pro adds revenue and CVR per
   country)
 * **Active Sessions:** See how many shoppers are on your store right now, plus 
   how many have items in cart or are checking out
 * **Recent Orders table:** Last 10 orders with customer, items, total, payment 
   method, status, and date
 * **Customer Insights dashboard:** Total Customers, Average Order Value, Cart Abandonment
   Rate, Repeat Purchase Rate, Orders by Source, and a Recent Active Customers list
 * **Period-over-period trend arrows:** Every metric card shows whether you are 
   up or down vs the previous period

Everything updates automatically every 15 minutes, and you can force-refresh anytime
with one click.

**Why store owners upgrade to Pro:**

The free version shows you what is happening. Pro shows you why and what to do about
it.

 * Any custom date range up to 1 year (compare this quarter vs last quarter)
 * **Cart Abandonment Rate trend chart:** See how your abandonment rate changes 
   over time as you improve your checkout (free shows today’s rate)
 * **Discounts vs. Average Order Value analysis:** See whether your coupons are 
   growing revenue or just eroding margin
 * **Deeper Customer Insights:** Conversion trend chart, New vs Returning revenue
   split, Customer Lifetime Value, Churn Rate, and a full searchable customer list
   with CSV export
 * **Period comparison charts:** Overlay this period vs last period on every chart
 * **Full Orders list:** Search, filter by status, sort by any column, paginate
 * **CSV export:** Export any report (orders, customers, products, categories) to
   a spreadsheet
 * **Scheduled email reports:** Get daily, weekly, or monthly summaries delivered
   to your inbox automatically
 * **Priority support**

[Upgrade to Pro (from $6/month · $59/year)](https://finachub.com/dashboard-and-analytics-for-woo-commerce/?utm_source=wp-dashboard&utm_medium=readme-cta&utm_campaign=wp-lite-plugin)

**Zero configuration needed.** Install, activate, and your data is live in under
30 seconds. Uses your existing WooCommerce data with no external services; no data
ever leaves your server.

Compatible with WooCommerce High-Performance Order Storage (HPOS).

## Capturas de tela

[⌊The main dashboard: Metric cards, trend arrows, and charts in one screen.⌉⌊The
main dashboard: Metric cards, trend arrows, and charts in one screen.⌉[

The main dashboard: Metric cards, trend arrows, and charts in one screen.

[⌊Sales Over Time chart with smart aggregation (hourly, daily, weekly, or monthly).⌉⌊
Sales Over Time chart with smart aggregation (hourly, daily, weekly, or monthly)
.⌉[

Sales Over Time chart with smart aggregation (hourly, daily, weekly, or monthly).

[⌊Average Order Value, Refund Rate, and Orders by Day of Week charts.⌉⌊Average Order
Value, Refund Rate, and Orders by Day of Week charts.⌉[

Average Order Value, Refund Rate, and Orders by Day of Week charts.

[⌊Recent Orders table with status badges and payment method.⌉⌊Recent Orders table
with status badges and payment method.⌉[

Recent Orders table with status badges and payment method.

[⌊Upgrade to Pro page: Full Lite vs Pro feature comparison.⌉⌊Upgrade to Pro page:
Full Lite vs Pro feature comparison.⌉[

Upgrade to Pro page: Full Lite vs Pro feature comparison.

[⌊Customer Insights dashboard: Total Customers, AOV, Cart Abandonment Rate, Repeat
Purchase Rate, Orders by Source, and more.⌉⌊Customer Insights dashboard: Total Customers,
AOV, Cart Abandonment Rate, Repeat Purchase Rate, Orders by Source, and more.⌉[

Customer Insights dashboard: Total Customers, AOV, Cart Abandonment Rate, Repeat
Purchase Rate, Orders by Source, and more.

[[

## Instalação

 1. In your WordPress admin go to **Plugins > Add New** and search for “Dashboard and
    Analytics for WooCommerce”, or upload the ZIP via **Plugins > Add New > Upload 
    Plugin**.
 2. Click **Activate**.
 3. Make sure WooCommerce (5.0 or newer) is installed and active.
 4. Click **Dashboard & Analytics for WC** in the sidebar. Your data is ready immediately.

## Perguntas frequentes

### Does this replace the built-in WooCommerce Analytics?

No, it runs alongside it. This plugin focuses on giving you a faster, cleaner overview
with the metrics store owners check every day, plus actionable insights like refund
rates and average order value trends that are hard to find in the default WooCommerce
reports.

### Where does the data come from?

All data is read directly from your WooCommerce database via the native `wc_get_orders()`
API and the `wc_order_stats` / `wc_order_product_lookup` analytics tables. No data
is sent to any external service.

### Is it compatible with High-Performance Order Storage (HPOS)?

Yes. The plugin explicitly declares HPOS compatibility and uses WooCommerce’s native`
wc_get_orders()` API.

### Why is the free version limited to 30 days?

The 30-day window covers the most common daily checks. For longer ranges (comparing
this quarter to last quarter, or year-over-year trends), upgrade to Pro, which supports
any range up to 1 year.

### Why does the Recent Orders list only show 10 orders?

The free version gives you the latest 10 for a quick overview. Pro has a fully searchable,
filterable, paginated list of all orders.

### The chart shows “Chart library not loaded”

This is usually a JavaScript conflict from another plugin or your theme. Open your
browser’s developer console (F12) to see the error, and try temporarily disabling
caching or JS optimisation plugins.

### What third-party libraries are included?

 * **Chart.js v4.4.1:** Chart rendering ([github.com/chartjs/Chart.js](https://github.com/chartjs/Chart.js))
 * **Daterangepicker v3.1:** Date range picker ([github.com/dangrossman/daterangepicker](https://github.com/dangrossman/daterangepicker))
 * **Moment.js:** Loaded from WordPress core, used as a Daterangepicker dependency

### Does the plugin send any data externally?

No. The only external request is loading the Jost font from Google Fonts on the 
plugin’s admin pages. All analytics data stays on your server.

## Avaliações

![](https://secure.gravatar.com/avatar/31cd4c6968fab7ed2ca5ea1ad7b8aaee9c410873d3cdf0ad406ddbf5f62743d7?
s=60&d=retro&r=g)

### 󠀁[Excellent UI](https://wordpress.org/support/topic/excellent-ui-2/)󠁿

 [opablo](https://profiles.wordpress.org/opablo/) 24 maio, 2026

excellent UI

![](https://secure.gravatar.com/avatar/9eba952c1ef8ece853290035265b6907ec3cea61c41f331fe2b29b5edc9b743a?
s=60&d=retro&r=g)

### 󠀁[I love the UI](https://wordpress.org/support/topic/i-love-the-ui/)󠁿

 [mmaadvo](https://profiles.wordpress.org/mmaadvo/) 19 abril, 2025

I love the UI and how it looks.

 [ Leia todas as 2 avaliações ](https://wordpress.org/support/plugin/dashboard-and-analytics-for-woocommerce/reviews/)

## Colaboradores e desenvolvedores

“Dashboard and Analytics for WooCommerce” é um programa de código aberto. As seguintes
pessoas contribuíram para este plugin.

Colaboradores

 *   [ bnyamesa ](https://profiles.wordpress.org/bnyamesa/)

[Traduzir o “Dashboard and Analytics for WooCommerce” para seu idioma.](https://translate.wordpress.org/projects/wp-plugins/dashboard-and-analytics-for-woocommerce)

### Interessado no desenvolvimento?

[Navegue pelo código](https://plugins.trac.wordpress.org/browser/dashboard-and-analytics-for-woocommerce/),
consulte o [repositório SVN](https://plugins.svn.wordpress.org/dashboard-and-analytics-for-woocommerce/)
ou assine o [registro de desenvolvimento](https://plugins.trac.wordpress.org/log/dashboard-and-analytics-for-woocommerce/)
por [RSS](https://plugins.trac.wordpress.org/log/dashboard-and-analytics-for-woocommerce/?limit=100&mode=stop_on_copy&format=rss).

## Registro de alterações

#### 2.0.1

 * Enhancement: Modern visual redesign across all dashboard cards with refined card
   borders, elevated shadows, and Jost typography.
 * New: Added interactive Conversion Rate chart comparing Active Customers vs. Completed
   Orders with period-over-period delta.
 * Improvement: Removed watermark icons from metric cards for a cleaner, modern 
   look.
 * Performance: Optimized card query caching and order status filtering.

#### 2.0.0

 * New: Customer Insights is now a real, live dashboard instead of a static “Upgrade
   to Pro” preview page. Total Customers, Average Order Value, Cart Abandonment 
   Rate, Repeat Purchase Rate, AOV Over Time, Orders by Source, and a Recent Active
   Customers list all now compute from your store’s actual data.
 * New: Top Locations and Active Sessions are now real, working cards on the main
   Dashboard (previously locked “Upgrade to Pro” placeholders).
 * Improvement: Recent Orders and Recent Active Customers tables restyled for a 
   cleaner, more consistent look; fixed a bug where column headers didn’t align 
   with their column’s content.
 * Improvement: Sales Over Time chart now uses a richer gradient fill and legend.
 * Fix: Average Order Value chart’s line no longer stopped short of the chart edges
   when the selected date range started or ended on a day with no orders.
 * Fix: Live “refresh” button now also updates the Active Sessions card without 
   a full page reload.

#### 1.3.0

 * New: Average Order Value chart: Daily AOV line chart with trend vs previous period;
   Pro shows AOV by product category.
 * New: Refund Rate doughnut chart: Accurate refund rate using only revenue-generating
   orders as the denominator; Pro shows which products drive refunds.
 * New: Orders by Day of Week bar chart: Highlights your busiest selling day; Pro
   adds revenue per day.
 * Improvement: Chart cards now fall back to wc_get_orders() when the WooCommerce
   analytics tables have not yet been synced.
 * Improvement: Chart data now uses the WordPress local timezone consistently, fixing
   day boundary mismatches on non-UTC stores.
 * Improvement: Order status badges now have uniform sizing (min-width + centre 
   alignment).
 * Improvement: All “Upgrade to Pro” CTAs use a consistent dark green colour throughout.
 * Fix: Chart cards were showing “no data” when orders existed; order status list
   is now derived dynamically so custom statuses are included automatically.
 * Fix: Removed the 30-day date-cap hint bar that appeared in the dashboard header.

#### 1.2.5

 * Security: Added nonce checks to all AJAX actions to prevent CSRF vulnerabilities.
 * Security: Hardened AJAX callback permissions to `manage_options`.
 * Security: Escaped all AJAX-rendered HTML output to prevent XSS.
 * Fix: Dashboard was accessible to non-admin logged-in users; access now restricted
   correctly.

#### 1.2.2

 * Fix: Upsell page styles were not loading due to a fragile asset loading check.

#### 1.2.1

 * Fix: Restored missing CSS for the redesigned Upgrade to Pro page.
 * Fix: Resolved AJAX error on the Recent Orders table.

#### 1.2.0

 * New: Order Statuses doughnut chart.
 * New: Period-over-period trend indicators on all metric cards.
 * Enhancement: Color-coded trend arrows (green/red) for at-a-glance performance.
 * Enhancement: Total Products card now counts new products created in the selected
   period.
 * Enhancement: Complete visual overhaul for a more modern look.

#### 1.1.1

 * Enhancement: Modernized visual styling across the dashboard.
 * Enhancement: Increased metric card height and added trend placeholder upsells.
 * Fix: Asset version constant out of sync with plugin version.

#### 1.0.6

 * Security: Nonce verification added to date range selection.
 * Security: Improved input handling: No longer processes raw `$_GET`/`$_POST` arrays.
 * Fix: Date range parameters are now ignored if the nonce is missing or invalid.

#### 1.0.2

 * Fix: Chart library loading errors with fallback messages.
 * Fix: Critical error in Recent Orders loop.
 * Update: Top Selling and Categories charts now show top 5.
 * Update: Removed hardcoded license activation logic.
 * Improvement: HPOS compatibility declared explicitly.

#### 1.0.0

 * Initial release.

## Meta

 *  Versão **2.0.1**
 *  Última atualização **1 semana atrás**
 *  Instalações ativas **70+**
 *  Versão do WordPress ** 5.6 ou superior **
 *  Testado até **7.0.7**
 *  Versão do PHP ** 7.2 ou superior **
 *  Idioma
 * [English (US)](https://wordpress.org/plugins/dashboard-and-analytics-for-woocommerce/)
 * Tags
 * [average order value](https://br.wordpress.org/plugins/tags/average-order-value/)
   [ecommerce analytics](https://br.wordpress.org/plugins/tags/ecommerce-analytics/)
   [sales reports](https://br.wordpress.org/plugins/tags/sales-reports/)[woocommerce analytics](https://br.wordpress.org/plugins/tags/woocommerce-analytics/)
   [woocommerce dashboard.](https://br.wordpress.org/plugins/tags/woocommerce-dashboard/)
 *  [Visualização avançada](https://br.wordpress.org/plugins/dashboard-and-analytics-for-woocommerce/advanced/)

## Classificações

 5 de 5 estrelas.

 *  [  2 avaliações com 5 estrelas     ](https://wordpress.org/support/plugin/dashboard-and-analytics-for-woocommerce/reviews/?filter=5)
 *  [  0 avaliação com 4 estrela     ](https://wordpress.org/support/plugin/dashboard-and-analytics-for-woocommerce/reviews/?filter=4)
 *  [  0 avaliação com 3 estrela     ](https://wordpress.org/support/plugin/dashboard-and-analytics-for-woocommerce/reviews/?filter=3)
 *  [  0 avaliação com 2 estrela     ](https://wordpress.org/support/plugin/dashboard-and-analytics-for-woocommerce/reviews/?filter=2)
 *  [  0 avaliação com 1 estrela     ](https://wordpress.org/support/plugin/dashboard-and-analytics-for-woocommerce/reviews/?filter=1)

[Sua avaliação](https://wordpress.org/support/plugin/dashboard-and-analytics-for-woocommerce/reviews/#new-post)

[Ver todas avaliações](https://wordpress.org/support/plugin/dashboard-and-analytics-for-woocommerce/reviews/)

## Colaboradores

 *   [ bnyamesa ](https://profiles.wordpress.org/bnyamesa/)

## Suporte

Tem algo a dizer? Precisa de ajuda?

 [Ver fórum de suporte](https://wordpress.org/support/plugin/dashboard-and-analytics-for-woocommerce/)